Francis Mukobi - TPC Member Profile

Profile Overview

Member Type

Media

Audience / Reach

87,500

Handle / Website

@frankhosttravels

Niche & Focus

Destination Marketing Travel Media Hospitality Promotion Tourism Technology Digital Storytelling

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About

Professional profile

A digital tourism promoter focused on showcasing destinations, hospitality businesses and travel experiences across East Africa. The profile demonstrates destination storytelling, digital campaigns, content development and tourism technology solutions for the TPC network.

Routes & Services Covered

Destinations, services and areas of operation

Kampala and Central Uganda; Jinja and the Nile corridor; Western Uganda safari circuit; Queen Elizabeth National Park; Bwindi and the southwestern tourism circuit.

Notable Projects & Work

Previous campaigns, assignments and tourism work

Mock Destination Awareness Campaign - produced digital travel content highlighting attractions and tourism businesses in Uganda.

Mock Hospitality Promotion Project - developed promotional content for hotels, lodges and tourism service providers.

Mock East Africa Travel Technology Showcase - demonstrated digital tools for tourism promotion, bookings and destination marketing.

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Portfolio / Work Showcase

Selected professional work and projects

Queen Elizabeth National Park Campaign

The Queen Elizabeth National Park Campaign was a destination-marketing initiative designed to increase awareness of the park’s wildlife, scenic landscapes, boat safaris, cultural experiences, accommodation options, and surrounding tourism businesses.

My role involved developing the campaign concept, coordinating destination content, writing promotional copy, preparing social media posts, and supporting the distribution of visual stories across digital channels. I also helped package key experiences into clear travel messages that could appeal to both domestic and international visitors.

During the campaign period, the content generated an estimated reach of more than 80,000 people across social media and digital platforms, with strong engagement around wildlife experiences, Kazinga Channel boat safaris, and accommodation recommendations. The campaign also generated direct enquiries from prospective travellers and helped improve visibility for selected tourism and hospitality businesses operating around the park.

The overall outcome was stronger digital exposure for Queen Elizabeth National Park, increased audience interest in visiting the destination, and better promotion of the wider tourism value chain connected to the park.